Free agent signings reshape NFL rosters on TV even more than
they do team rosters and those impacted by personnel changes know that
means competition.
Most welcome that competition -- even if it’s somewhat
unfamiliar territory where a linebacker or offensive lineman can compete with a
wide receiver.
For example, ESPN analyst and former NFL receiver Keyshawn
Johnson is not concerned about the addition of Ray Lewis and Jeff Saturday to
ESPN’s lineup this year. While the presence of the former All-Pro linebacker
and center, respectively, do no specifically mean less “playing time” for
Johnson, the former All-Pro receiver knows everyone must earn their on-air
opportunities.
“I didn’t worry about it as a player and I don’t worry about
it now,” said Johnson, who joined ESPN in 2007. He most often appears on
“Sunday NFL Countdown” and “Monday Night Countdown.”
After 17 years in the league, Lewis was ESPN’s big
off-season acquisition. So far he has been prominent from game sites on “Monday
Night Countdown” as well as other NFL programming. Likewise, Saturday has
transferred smoothly to TV, sharing the smarts he displayed during 14 years
playing pro football.
While Johnson seems secure in his spot, not every former
player transitions as well to a high-profile TV gig.
Former Steelers All-Pro running back Jerome Bettis landed at
ESPN this year after an opportunity with NBC Sports and “Football Night in
America” did not work, or at least did not work well enough for him to keep
that job. Likewise, former Steelers All-Pro receiver Hines Work keeps trying to
earn his position with NBC Sports. He contributes to “Football Night in America”
(after an OK debut season in 2012) and handles studio duties for college
football.
It’s not easy staying on any network’s roster because every
year there’s another crop of free agent retirees looking for TV work. ESPN’s
deep lineup of former players includes insightful, proven contributors such as
Cris Carter, Trent Dilfer, Tom Jackson and Steve Young. That’s just the most
prominent part of the group.
Make no mistake, TV outlets are always scouting for talent.
That includes current Steelers safety Ryan Clark, who regularly contributes to
ESPN already, or even someday-in-the-future free agents such as Peyton Manning, the
quarterback who will draw the attention of every network with an NFL deal when
he retires.
That’s why ESPN’s Tedy Bruschi, the former All-Pro
linebacker from the Patriots, prepares so hard. He knows constant competition
is one of the most certain routes to success -- just like it was on the playing
field.
“I’m always trying to improve, looking for advice and input
from people,” Bruschi said. “I’m watching what other people do, taking notes and
trying to get better.”
While the TV rookies might not know about all the studio camera
angles or just how to hold their hands when they’re on TV, they do know how to
compete. And they know that competition and improvement is the key to keeping
their jobs, just as it was when they wore a football uniform.
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