Another TV sports legend ends his career this week, and
peaking in at his last game might be worth the time.
Brent Musburger announced Wednesday that the
Georgia-Kentucky men’s basketball game Tuesday (9 p.m., ESPN) would be his
final assignment in a career on national TV that stretches to the 1970s.
Musburger, 77, first came to prominence with CBS Sports,
handling some play-by-play duties before moving into the studio as host of the
highly rated and trend-setting “NFL Today.” That’s where his familiar “You are
looking live …” scene setter was created as the show -- which was the precursor
to studio shows as we know them -- took viewers from game to game.
He spent 15 years with CBS Sports, working the NCAA Final
Four, the NBA, the Masters, U.S. Open tennis, the Belmont Stakes, the College
World Series and NASCAR races, among many assignments. He also worked MLB
playoffs for CBS Radio.
In 1990, he was surprisingly fired on the eve of the NCAA
men’s basketball championship game between Duke and UNLV. He worked the game,
offered a more-than-kind on-air farewell with partner Billy Packer and joined
ABC Sports a few months later.
One of his first prominent assignments came at the
Little League World Series.
Then, as ABC was engulfed by ESPN, Musburger crafted a
stellar second half of his career -- becoming the voice of the network’s top
college football game each week and working seven BCS national championship
games. He was versatile as a host or play-by-play man for the NBA (including
the NBA Finals), golf, auto racing and more.
He was never afraid to share an opinion, which made him
interesting -- even if it sometimes made him more of the show than necessary or
prompted controversy in play-by-play situations. He always enjoyed offering a
subtle reference or wink and nod to betting lines and odds during game,
something that endeared him to some portion of viewers and might’ve seemed out
of place to others.
Perhaps not surprisingly the Associated Press reported
Musburger, who lives in Las Vegas, did have some retirement plans in place. He
will help his family start a sports handicapping business and use some of the
millions of airline miles he earned for work for some fun travel.
He also created a Twitter account (@brentmusburger) for the
first time last week, portending more commentary from him in retirement. It
grew to thousands of followers in the first few hours.
In part because of his opinions and certainly because of his
longevity (a direct result of his talent), Musburger brought gravitas to events
he worked. His voice allowed casual and die-hard fans alike to know what they
were watching was a big game -- or at least the biggest game the network had offer.
His departure represents the latest in a list of
high-profile TV sports retirements (Dick Enberg, Vin Scully) in the past few
months. With the continued fragmentation of TV viewing habits, he might also be
one of the last people that everyone seems to know. A few successors to that
status remain, but they are getting fewer every year and every time a different
network works a different deal with another conference or league.
Musburger will be missed for many reasons. His role as an on-air leader for the sports viewing community at big events ranks among the most important of those reasons.
Musburger will be missed for many reasons. His role as an on-air leader for the sports viewing community at big events ranks among the most important of those reasons.
No comments:
Post a Comment