Monday, December 27, 2010

League Set for Three-Night Streak

Although Pennsylvania Gov. Ed Rendell, who also moonlights as a radio/TV analyst for the Philadelphia Eagles, believes the postponed "Sunday Night Football" game proves the United States has become a "nation of wusses," the now Tuesday night matchup should prove something else -- the NFL's TV prowess.

After drawing millions of viewers Sunday for a regular slate of games, and then millions more viewers Monday for the Saints-Falcons matchup on "Monday Night Football," the league is set to dominate ratings and viewership for third day in a row Tuesday.

The move of the game to Tuesday night was made by the league (with, no doubt, ample input from NBC) as an effort at fan safety. Make no mistake, though, TV -- as always -- played a role. From the league's perspective, splitting national viewership between the Saints-Falcons and Vikings-Eagles was not the preferred option.

Additionally, NBC's prime time schedule was a bit stronger Monday than Tuesday, so that made moving the game to Tuesday a bit more desirable as well.

With the final result, the NFL gets to further dominate the ratings and public consciousness/discussion at the end of its season.

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